At the core of my design philosophy is the belief that user experience goes beyond aesthetics. It's about empathy, usability, and creating meaningful connections between people and products. Each project is an opportunity to blend creativity with functionality, resulting in designs that resonate with users on a personal level.

+ Empathy First 
+ Usability as priority
+ Meaningful connection
+ Personalized expression

Objective Design & Development
+ User research design 
+ Content strategy
+ Usability design
+ UI design

UX/UI Product Projects
+ Espresso Rootz Case Mobile App 
+ Smart Sustainabilty Mobile App
+ Marriott UX research
+ Netflix UI redesgin research
+ Audio App


Let's Connect!

I'd love to connect. Please send me an email. I will respond as soon as possible. Looking forward to hearing from you.

y. Bayi Smith © 2024. All rights reserved.